It’s quite impossible to speak of the evolution of the web without a reference to decentralization. Characterized by blockchain technology, Web3 projects encompass various innovations such as NFTs, DeFi, gaming…
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As for any important occasion where you host people to celebrate an event, effective communication and management are paramount. With The Big Whale, we were proud to be their communications…
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Communication is essential for businesses to cut through the noise and connect with their target audience. Integrated communications, or 360°communication, is one strategy to gain traction, where multiple communication methods…
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It has long been in the books: branding plays a crucial role in shaping perceptions, driving purchasing decisions, and ultimately influencing business growth. A strong and consistent brand identity can…
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Tribune de Diane Gaillard and Barbara Mahe, co-fondatrices de Consultancy32, réseau international d’experts en communication. Avec le développement des réseaux sociaux, le consommateur a pris le pouvoir sur les marques. Le client final…
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Facebook has been having a tough time over the past few weeks. The company recently recognized they knew about Cambridge Analytica improperly accessing data of 50 million users since 2015,...
Read More Gaillard and Mahe launch Consultancy32, trio including ex-MoD PR boss join Bell Pottinger, Confused.com hires Third City and more from PRWeek UK. Gaillard and Mahe launch Consultancy32 Paris-based Diane…
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Pourquoi avoir créé Consultancy32 ? Barbara Mahe : « Consultancy32 est un réseau international d’experts en communication et marketing. Nous travaillons avec des sociétés et des organisations dans plusieurs secteurs afin de…
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